Small Business Reading Room

Tuesday, October 04, 2011

Step by Step Instructions on How to Make a Facebook Business Page

Most businesses now have at least one social media account online. You can create many different kinds of pages in FB. The main two accounts for Facebook are a Personal Profile and a Business Page. To avoid business owners soliciting users, Facebook prefers a business to use a Business Page to represent itself and interact with others. If you have your own personal profile, you can create a Business Page the same way as if you did not have a personal Facebook profile. Here are the steps:

1. Navigate to on your web browser.

2. Click on the “Create A Page” for a Celebrity, Band or Business link located on the right and in the center of the Facebook home screen.

3. Click one of the categories pictured that best describe your business. We chose “Local Business or Place”

a. Choose a category from the drop down box.
b. Enter Required Information.

i. Enter the name of your business.
ii. The address where your business is located.

c. If in agreement, click on the check box next to “I agree to Facebook Page Terms” and Click on the tab “Get Started”

4. Add Information about your business. Some of the fields that you can fill in include:

i. Hours of Operation
ii. About
iii. Description
iv. Price Range
v. Parking
vi. Public Transit
vii. Email
viii. Phone Number
ix. Website

5. Click on the Link “Profile Picture” on the left side bar.

a. Browse to the pictures on your computer to add it or just take a picture if you have a webcam available.

6. Make your Page as interesting and inviting as you can before you hit the “Publish button.”

Now that you have completed this step there is an opportunity to explore the site and also the available plugins. Check out our Facebook business page for a start. Helpful Facebook Plugins will be the next topic of our social media series.


Thanks very much for this post (though honestly, I could have used it a few days earlier). I've just been through the "create a business page" process on Facebook, and it was surprisingly difficult to figure out what to do. I'd been a minimal Facebook user prior to this (had a personal page, but didn't use it very much), so I figured it would be easy, but the company page has different and more limited options. Anyway, this primer you've put together will help other folks who attempt to put their business out there. Thanks again!

By Anonymous Jake, at 3:55 PM  

Thanks for the feedback Jake! Let us know if there are any other topics you'd like to see us post about.

By Anonymous Delaware Intercorp, Inc., at 12:55 PM  

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