Small Business Reading Room

Thursday, October 13, 2005

Delaware SCORE - Marketing Business Workshops for November 2005

Business Skills Training to Make Your Business More Successful!

The Delaware SCORE (Service Corps of Retired Executives) Chapter is offering a series workshops to enhance your Marketing and Management skills.

Marketing: Planning & Implementation Series: Developing Your Market Plan
November 2 - Newark Senior Center, 5:45 - 8:45 p.m. Cost: $35
How do I get the most out of my marketing effort? This workshop provides an approach to developing the overall marketing plan for any business. Participants will learn to define the market in which they operate, select attractive targets, and develop an overall action plan for each target.

Advertising and Promotion
November 9 – Newark Senior Center, 5:45 - 8:45 p.m. Cost: $35
Uncertain about advertising and promotion? This workshop covers the "media and message" to achieve effective marketplace communication. A panel of experts help you apply the principles to your business.

Successful Selling: The Competitive Edge
November 16 – Newark Senior Center, 5:45 - 8:45 p.m. Cost: $35
Why do some people always make the sale and others don’t? This workshop focuses on the art of creative selling. Learn how to define a customer’s need, target the offering to fit the need and make a winning and creative proposal to close the sale.

Pricing Strategy
November 21 – Newark Senior Center, 5:45 – 8:45 p.m. Cost: $35
Setting the best price for your offering is the most overlooked element of the marketing plan, yet it can often mean the difference between success and failure. This workshop covers how to produce a winning approach to pricing. Guaranteed to challenge the way you think about pricing!

Register for all 3 of the Marketing Workshops for only $100.

To register to attend any of these workshops call the SCORE office at 302-573-6552 or download a registration form from www.scoredelaware.org

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Small Business Reading Room

Delaware SCORE - Marketing Business Workshops for November 2005

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